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端傳媒獲得台灣美商中經合集團領投優先股投資

（香港，台北，2015年12月2日）端傳媒，一家面向全球華人的數位媒體，今天宣布榮獲在全球創業投資業界享有盛名之台灣美商中經合集團（「中經合」）領投的優先股投資。

端傳媒以原創報導、數據新聞為特色，為全球華人提供優質的新聞資訊和時尚動態。端傳媒於2014年在香港成立，旗下網站和移動互聯網應用服務於2015年8月上線。自上線以來，已經在200多個國家和地區擁有超過300萬的華文讀者。

中經合集團創始人暨董事長劉宇環先生表示：「數位化是媒體業的未來發展方向。端傳媒以優質內容為基礎，自上線以來，取得了指數級的用戶增長，將來在廣告業務與跨境電商合作方面都將大有可為。尋找到最優秀的企業家，並和他們一起努力，幫助他們實現自己潛能與夢想——這是我們作為創業投資機構最引以為榮的事業。」本次增資交易完成之後，劉宇環先生將擔任端傳媒的董事。

端傳媒執行主編張潔平表示：「我們希望在移動互聯網時代為全球華人提供高品質的新聞內容。原創的深度報導、數據資訊將以新的方式產生價值，獲得回報。藉由深具全球視野的創業投資機構所給予的認同與支持，我們在新媒體創新探索的道路上更具信心。」

端傳媒主要股東蔡華表示：「互聯網發展至今，傳播媒介與管道已大為豐富，惟仍以內容為王道。端傳媒擁有傑出的內容創作團隊，在內容和表現方式上不斷創新，已獲得遍布海內外華文讀者的歡迎。感謝劉宇環先生和中經合集團對端傳媒的認可與支持，相信端傳媒在內容充實和商業化上必將能不斷推陳出新，因創造，而卓越。」

本次募集的資金將主要用於擴大端傳媒在台灣的營運規模，以及組建電子商務和相關技術團隊。

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關於端傳媒

端傳媒是一家面向全球華人的數位媒體。 端傳媒以原創報導、數據新聞為特色，為全球華人提供優質的新聞資訊和時尚動態。更多相關信息，請造訪：https://theinitium.com

下載App，重啓華文新聞閱讀新體驗：

iOs：https://appsto.re/i6Sq54Y

Android: https://goo.gl/4xMgmR

關於中經合集團

中經合集團計管理八支創業投資基金，是最早在亞洲從事風險投資業務的機構。中經合致力於建立美國和大中華地區之間資本、技術和管理經驗橋樑，以獨特的模式為兩岸三地企業提供創造價值服務。中經合專注於技術驅動型公司早期和早期擴張期階段的投資，主要投資領域涵蓋互聯網、無線增值、半導體、數位媒體、醫療健康、純淨能源科技及新材料領域等。公司在台北、舊金山和北京均設有管理機構。中經合集團的投資組合公司包括超過 150 個快速成長的信息科技、醫療和純淨能源科技企業。

若想取得更多相關信息，請造訪：http://www.wiharper.com

媒體聯絡︰

端傳媒：

陳茜

電話：+852 3520-4504

電郵 ：helenchan@theinitium.com

中經合集團：

陳儀雪

電話：(886) 2 2755 6033 ext. 205

電郵：yvonne.chen@wiharper.com.tw

Initium Media Received Preferred Share Financing Led by WI Harper Group

Hong Kong, Taipei, December 2, 2015—Initium Media, a digital media company serving the global Chinese audience, today announced that it has received a preferred share financing led by WI Harper Group (“WI Harper”), a leading global venture capital firm.

Initium Media (端傳媒) was founded in Hong Kong in 2014 and launched its website and mobile apps in August 2015. Initium Media provides news, editorial and lifestyle content to Chinese-speaking readers worldwide, focusing on original investigative and data-oriented reporting. Since its launch, it has gained over three million users from more than 200 different countries and territories.

Peter Liu, Founder and Chairman of WI Harper Group commented: “Digital media is the future of the media industry. Initium Media has an outstanding team to produce high-quality content on a consistent basis, and has experienced exponential user growth since its inception. With good content and strong traffic, we trust that they will be able to do well with advertising and e-commerce. We pride ourselves on finding and working with the finest entrepreneurs to achieve their full potential.” Mr. Peter Liu will join Initium Media’s board to become a director after the completion of this transaction.

Annie Jieping Zhang, Initium Media’s Chief Executive Editor, said: “Initium Media’s mission is to provide high-quality content to the global Chinese audience in the digital age. With the recognition and financial supports from a leading global venture capital firm, such as WI Harper, we will be able to focus on our long term development.”

Will H. Cai, Initium Media’s major shareholder commented, “We have come to a point in time where distributions channels are abundant, while content is the king. With an outstanding content creation team, Initium Media has been relentlessly in innovations in the creation and delivery of content, and their efforts have been well received by the Chinese audience worldwide. With the commitment of a renowned investor, such as Peter, and WI Harper Group led by him, Initium Media is well positioned to continue its success as an innovative and influential digital media.”

Initium Media will use the funds raised to expand its Taiwan operation and build an e-commerce platform and related IT infrastructure.

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About Initium Media

Initium Media is a digital media company serving the global Chinese audience. Initium Media provides news, editorial and lifestyle content to Chinese-speaking readers worldwide, focusing on original investigative and data-oriented reporting.

For more information, please visit: https://theinitium.com

To experience the best reading experience, download our apps:

iOs: https://appsto.re/i6Sq54Y

Android: https://goo.gl/4xMgmR

About WI Harper Group

WI Harper Group manages eight funds and is the first company to engage in the venture capital business in Asia. It is also among the first foreign ventures to invest in mainland China. WI Harper Group is committed to building a bridge of capital, technology and management experience between the US and Greater China, thereby providing value-added services to companies at mainland China, Taiwan and Hong Kong through a unique mode. It focuses on early and early expansion investing of technology-driven companies, with main investment areas covering Internet and wireless, semiconductors, digital media, health care, clean technology, advanced materials and other sectors. Its portfolio consists of over 150 fast-growing information technology, health care and clean technology companies that are serviced by dedicated investment professionals located in Beijing, Taipei and San Francisco.

More information is available at http://www.wiharper.com.

Media Contact:

Initium Media

Helen Chan

Tel: +852 3520-4504

E-mail: helenchan@theinitium.com

WI Harper Group

Yvonne Chen

Tel: (886) 2 2755 6033 ext. 205

Email: yvonne.chen@wiharper.com.tw